{"title":"Più venduti","description":"\u003cp data-pm-slice=\"1 1 []\"\u003eExplore our community favourites, from Ceremonial Matcha and Hojicha to the essential tools for the perfect preparation.\u003c\/p\u003e","products":[{"product_id":"organic-ceremonial-matcha","title":"Matcha Cerimoniale Biologico","description":"\u003cp data-end=\"237\" data-start=\"0\"\u003eSavour the finest A-grade, Organic Ceremonial Matcha, crafted from Japan's first flush spring harvest. This vibrant 30g blend of Saemidori, Asanoka, and Okumidori cultivars delivers a smooth texture, rich umami, and balanced flavour. Shaded to enhance sweetness and reduce bitterness, the leaves are ground using advanced bead mill technology for an ultra-fine, frothy powder.\u003c\/p\u003e\n\u003cp\u003e\u003c!-- notionvc: 395eec52-94c0-4389-85c7-453c6dcf178b --\u003e\u003c\/p\u003e","brand":"Slow Social Club","offers":[{"title":"Titolo predefinito","offer_id":48415819202888,"sku":"SSC-MAT-001","price":26.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/8215\/2264\/files\/Organic_Ceremonial_Matcha_1.webp?v=1773755248"},{"product_id":"yuzamashi-bowl","title":"Tokoname Yuzamashi (Ciotola)","description":"\u003cp class=\"p1\"\u003eCrafted in Tokoname, one of Japan’s Six Ancient Kilns, our Yuzamashi carries a quiet heritage. 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More than a utensil, the Chasen invites you to slow down and savour every step of your matcha experience.\u003c\/p\u003e\n\u003cp\u003e\u003c!-- notionvc: 3d6a7f4c-f100-4ecb-ac12-8d77c1b499ee --\u003e\u003c\/p\u003e","brand":"Slow Social Club","offers":[{"title":"Titolo predefinito","offer_id":49923491332424,"sku":"SSC-CHS-L-001","price":16.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/8215\/2264\/files\/LightBambooChasen.webp?v=1762907506"},{"product_id":"dark-bamboo-chashaku-spoon","title":"Chashaku in Bambù Scuro (Cucchiaio)","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eThe Chashaku is a traditional bamboo spoon used in the Japanese tea ceremony to measure the perfect amount of matcha. Handcrafted in the classic nakabushi style, this essential tool ensures accuracy in your matcha preparation ritual. More than a utensil, the Chashaku invites you to slow down and savour every step of your matcha experience.\u003c\/span\u003e\u003c\/p\u003e","brand":"Slow Social Club","offers":[{"title":"Titolo predefinito","offer_id":50428515287368,"sku":"SSC-CHA-D-002","price":5.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/8215\/2264\/files\/DarkBambooChashaku.webp?v=1762907538"},{"product_id":"light-bamboo-chashaku-spoon","title":"Chashaku in Bambù Chiaro (Cucchiaio)","description":"\u003cp\u003e\u003cspan\u003eThe Chashaku is a traditional bamboo spoon used in the Japanese tea ceremony to measure the perfect amount of matcha. Handcrafted in the classic nakabushi style, this essential tool ensures accuracy in your matcha preparation ritual. 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Roasted to perfection, this aromatic tea offers a mellow, nutty profile with gentle cocoa notes, a smooth body, and a naturally sweet finish.\u003cbr\u003e\u003c\/p\u003e","brand":"Slow Social Club","offers":[{"title":"Titolo predefinito","offer_id":51083427905864,"sku":"SSC-HOJ-001","price":20.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/8215\/2264\/files\/Organic_Hojicha_1.webp?v=1773755248"},{"product_id":"dark-matcha-essentials-kit","title":"Set Essenziale Matcha \u0026 Yuzamashi","description":"\u003cp data-end=\"202\" data-start=\"144\"\u003eEverything you need to create the perfect matcha ritual. One set, endless rituals. 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Perfect as a starter kit or a thoughtful gift.\u003c\/p\u003e","brand":"Slow Social Club","offers":[{"title":"Titolo predefinito","offer_id":51335424606536,"sku":"SSC-KEH-L-001","price":72.2,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/8215\/2264\/files\/Hojicha_Yuzamashi_Essential_Set_Light.png?v=1772497711"},{"product_id":"dark-hojicha-essentials-kit","title":"Set Essenziale Hojicha \u0026 Yuzamashi","description":"\u003cp data-start=\"144\" data-end=\"202\"\u003eEverything you need to create the perfect hojicha ritual. One set, endless rituals. 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Both functional and contemplative, this chawan invites a slower, more intentional way of preparing and enjoying tea.\u003c\/span\u003e\u003c\/p\u003e","brand":"Slow Social Club","offers":[{"title":"Titolo predefinito","offer_id":52426916069704,"sku":"SSC-CHW-001","price":32.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/8215\/2264\/files\/Gifu_Chawan_1.webp?v=1773755248"},{"product_id":"ceremonial-matcha","title":"Matcha Cerimoniale","description":"\u003cp\u003e\u003cspan\u003eYame is one of Japan's most respected matcha regions and this is the 2025 spring harvest from its mist-covered hills. A blend of three cultivars (Asatsuyu, Saemidori, Yutakamidori) ground to an A-Grade finish: deep umami, gentle nutty and lightly roasted notes, clean finish with no astringency. 30g. Works in a traditional bowl or a latte, the quality holds either way.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- notionvc: 395eec52-94c0-4389-85c7-453c6dcf178b --\u003e\u003c\/p\u003e","brand":"Slow Social Club","offers":[{"title":"Default Title","offer_id":52426930028872,"sku":"SSC-MAT-002","price":24.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/8215\/2264\/files\/Ceremonial_Matcha_1.webp?v=1773755248"},{"product_id":"samidori-matcha","title":"Samidori Matcha Cerimoniale","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eA single-cultivar matcha from Wazuka, Kyoto: Samidori, first harvest, shade-grown, made from Tencha leaves. The profile is gentle and expressive, subtle sweetness up front, soft notes of banana and rosemary, a faint avocado aroma in the background. Forest-green in the cup, creamy in texture. The finish is long and rounded. 20g. The quieter side of ceremonial grade.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- notionvc: 395eec52-94c0-4389-85c7-453c6dcf178b --\u003e\u003c\/p\u003e","brand":"Slow Social Club","offers":[{"title":"Titolo predefinito","offer_id":52427327799624,"sku":"SSC-MAT-003","price":34.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/8215\/2264\/files\/Samidori_Ceremonial_Matcha_1.webp?v=1773755248"},{"product_id":"okumidori-matcha","title":"Okumidori Matcha Cerimoniale","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eA single-cultivar matcha from a single origin: Okumidori, first harvest, shade-grown in Wazuka, the region south of Kyoto that defined the ceremonial standard. Jade-green in the cup, layered in flavour: green pea, ripe mango, a faint coconut note. The finish is long and umami-driven. 20g. 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Using gentle vibration rather than direct handling, the sifter keeps the process clean and precise, an elegant tool for those who value both simplicity and intention.\u003c\/span\u003e\u003c\/p\u003e","brand":"Slow Social Club","offers":[{"title":"Titolo predefinito","offer_id":52427343102280,"sku":"SSC-CHZ-001","price":64.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0822\/8215\/2264\/files\/SanjoChazutsu1.webp?v=1775460826"},{"product_id":"matcha-chawan-essentials-kit","title":"Set Essenziale Matcha \u0026 Chawan","description":"\u003cp\u003eEverything you need to create the perfect matcha ritual. One set, endless rituals. 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